The Managing Director/CEO/Director/Partner/General Manager
All FHRAI Members
CC: All Members of the Executive Committee
All Regional Associations
President FHRAI
Sub.: Revised Guidelines for Marketing Development Assistance (MDA) Scheme (April 2017)
Dear Member,
Greetings from FHRAI!!
The Marketing Development Assistance Scheme (MDA), administered by the Ministry of Tourism, Government of India, provides financial support to tourism service providers, i.e. hoteliers, travel agents, tour operators, tourist transport operators for undertaking the following tourism promotional activities abroad:-
(i) Sales Tours, Participation in Travel Fairs/Exhibitions and Road Shows
(ii) Production of Publicity Material for promoting Indian tourism destinations and products
Tourism Departments of all States and Union Territories (UTs) are also eligible for benefits under the MDA Scheme for participation in Travel Fairs / Exhibitions and Road Shows held overseas.
The revised Guidelines for Application Forms issued by the Ministry of Tourism for the MDA scheme are enclosed herewith for your reference.
With regards,
Yours sincerely,
Amitabh Devendra
Secretary General
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The Federation of Hotel & Restaurant Associations of India
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